Graphics for the new marketer can be a real challenge, so a lot of them choose the easy option of using no graphics on their web sites. Then, they find that, although they have great copy, their conversions are not what they expected. Why does this happen?

Studies have shown that nearly half the population is composed of “visual people”. For these “viewers” the old saying a picture says a thousand words hits the nail right on the head. So for them a website with no graphics is boring and uninviting. They cannot visualize words. They need graphics. So you may have just lost half the people interested in your product because you have no graphics on your website.

That said, no graphics may be better than poor graphics because poor graphics may give the reader the impression of an inferior product. So with poor graphics you may have lost even more people interested in your product.

Videos on the other hand can be a great marketing tool, but if they are poor quality and are slow to load, your reader will become quite frustrated and lose interest in your product.

Remember that not everyone has high speed internet access, even today, so just putting a slow loading video on a website sales page with just a buy button can actually turn away people who really want and need your product.

In conclusion, all marketers need to identify their target market and create a balance between sales copy, graphics and videos to suit that market and their particular product.

You can learn more about this and other marketing tips and ideas plus a valuable free download at http://www.keries.com

Are you successful with your Internet business?

Better yet, do you think you are successful with your online business?

When most online entrepreneurs are asked with these questions, they often brush it off. This is because most of them, who have not yet realized the right way to succeed in Internet Marketing, continue to believe that the mere fact that they have a website is already enough to succeed on the Internet.

The truth is, they all end up very upset because they fail to realize the secret behind the success in Internet Marketing.

Having a website is not a guarantee that your online business will succeed. How will you succeed if people will not realize that your business exist online? The key to Internet Marketing is to get your business noticed.

An effective way to do this is to build an opt-in list. In fact, most of the people who are already experts in Internet Marketing will tell you that building a highly targeted opt-in list is the most effective and important tool in Internet Marketing.

Basically, an opt-in list is a list of email addresses of people who have agreed to obtain any kind of information from online businesses like you. The term “opt-in” means that you have their permission to send to them whatever newsletters, brochures, or promotions that you have in your online business.

It is extremely important that you have their permission first before you send them information because unsolicited emails will be regarded as spamming, which is an illegal activity on the web.

Because of the feasibility of building an opt-in list on Internet Marketing, most of the online entrepreneurs consider it as the most treasured tool online. They need this list in order to get the consumer’s attention and sustain interest.

By creating an opt-in list, you will be able to maintain solid contact with your previous buyers at the same time boost your sales because of the fact that you have a sure target market always ready to purchase items from you.

An opt-in list is considered to be the most important item for any Internet Marketer. In fact, if in case something bad happens like emergencies and catastrophes and they could only save one item, it would be their opt-in list saved on a backup disk.

Just imagine how Internet Marketers value their opt-in list…

If this is the case, then it must be really something, right?

So, for people who are not yet aware of the importance of building a highly targeted opt-in list and would like to know how to build them, here are some tips that could be very useful.

1. Decide on your niche market or your target market.

It is extremely important to know your target market in order to focus on something. It would be really confusing and time consuming if you will build an opt-in list with no particular market in mind.

Moreover, having a niche market would bring more focus on your marketing campaigns and would derive better results because you have directed your emails to people who would most likely be interested in them.

2. Be sure that your selected target market is available on the Internet.

The mere acquisition of a niche market is not a guarantee that you can already start building your opt-in list. Since, the concept of opt-in list is specifically generated to aid in the growth of the Internet Market of a particular entrepreneur, it is important to have a niche market that is available through the Internet.

The concept is basically simple, how can you promote your online business if your niche market is not available in the Internet?

Hence, it is extremely important to verify if your target market is available online.

3. Verify if your chosen target market is an income-generating market.

Building a highly targeted opt-in list will just go to waste if your niche market is not generating any income at all.

Try to verify their income-generating potential through the search engines, wherein you will find some paid ads related to the keywords you have searched. This would only mean that if somebody is willing to pay to advertise focusing on the same target market that you have in mind, chances are, you will be able to reap positive results on your target market.

4. Generate solutions to the problems of your target market by using Internet forums.

Using forums will help you determine the underlying solutions that will answer to most of your target market’s problems.

Through their posts and threads, you will be able to identify your target market’s problems and will be able to come up with great solutions. That, will also come very handy when you start building your opt-in list.

Indeed, the success of an online business or your Internet Marketing efforts greatly depend on your opt-in list.

As they say, the money is in the list, that’s why most businesses consider their opt-in list as gold.

Get your hands on Jorge Sampson’s amazing “Optin Page Generator” Software and Video Tutorial.

http://keriesoptingenerator.com.

Enjoy

Keries

Though it is true that it is possible to make money online, most advertisements and sites promoting products that promises people that they can earn money online almost overnight and without breaking a sweat is most probably exaggerating. The problem with the Internet is that it is a favorite medium of many hype-makers, those who blow up, and sometimes twist, facts in order to take advantage of unsuspecting and naive Internet newbies. The reason why the Internet is prone to abuse is that people can operate a business in it without being known or seen. Some unscrupulous individuals abuse the anonymity that the Internet provides in order to earn quick cash.

Internet Selling For Newbies by Omar Martin and Mike Filsaime is a complete training course that teaches you how to set up a web based business from the ground up without the huge financial investment that is usually associated with starting a six figure business. 

The course is both physical and web based. The physical portion is provided free as long as you cover the shipping and handling, which isn’t ridiculously priced either (Thank God!).

The course is made up of 10 training modules plus an array of extra stuff. Most of the lessons are done by Omar. The cool thing is that its real classroom style teaching like if you were back in college so I really liked that. Then he follows up what he teaches you with step by step screen capture videos so you can learn how to actually APPLY what you’ve learned in the classrooms.

The modules cover everything from the very basics of how internet selling works, to affiliate marketing, traffic, search engines, merchant accounts and pretty much everything you need to know in order to have a solid foundation.

Once you’ve grasped the basics in the CD-Rom, the course moves on to help you build your own business. This is very detailed and you’ll learn everything from registering domains, hosting, html editing, wordpress blogs, graphics, squeeze pages, video, audio, sales pages, copy writing, product creation, marketing strategy, membership sites and just way too much to mention here.

I’m so glad this wasn’t some out dated course where the links don’t even work anymore. This is really cutting edge stuff. There’s even a section about social media, YouTube, Twitter, Facebook etc.

I think my favorite part is that they have actually gotten some guest instructors to add some pretty valuable content. I mean this thing must have like about 100 video’s in all plus the text content and resources are pretty intense.

It’s called Internet Selling For Newbies, but once you get passed the first module you’re clearly not a newbie anymore! In all honesty, this one gets 2 thumbs up from me and I hope it’s still free when you read this so you can run over and snatch up a copy for yourself:

I highly recommend: http://www.keries.com/sellingfornewbies.php

Enjoy

Keries

By Jimmy D. Brown of “Affiliate Payraise”

There must be a reason why some affiliates succeed and some fail, a reason why some affiliates profit moderately and some affiliates profit substantially.

There must be a reason.

There is.

And that reason is this:  “super” affiliates start, sustain and strengthen relationships with subscribers.

It begins and ends with a list.  Even a small one can be a powerful, profitable mechanism if you follow these 7 guidelines…

1. CAPTURE THE OPTIN FIRST.

Instead of sending traffic directly to your affiliate link, send them to YOUR site where you offer some kind of list for them to join.  (Hint:  Mini-course works best)  Once you have them on a list, they become an asset.  If you send them directly to an affiliate page and they don’t buy,  they’re gone forever.

On your list, you can follow-up  with them indefinitely.

Note:  You can even redirect them to your affiliate link AFTER they join your list, effectively getting them where you wanted them to go in the first place.

2. DIFFERENTIATE THE OFFER.

Instead of sending out the same, tired, lame advertisement that every other affiliate in the world sends out, write your own. Trust me when I say that many people find it  OFFENSIVE when they receive two dozens duplicate emails from two dozen list owners all promoting the exact same thing in the exact same way.
And even if they don’t find it offensive, it’s not as effective if you simply rinse and repeat what everyone else is doing.

Hint:  Here’s how you differentiate…

3. SPEAK FROM EXPERIENCE.

Nothing – nothing – nothing speaks louder than RESULTS.  If you want to lose a few pounds, who do you turn to?  Someone  who is still struggling with their own weight or someone you’ve seen drop 35 pounds?  Exactly.

The way you make your mailings / ads different is you speak from your own personal experience.  This product or service that you are promoting as an affiliate, how has it been useful to you personally?  What results have you personally achieved? When you used it, what happened?

Note:  If you haven’t personally used the product, then shame on you for trying to make a quick buck from it hocking it to others!

4. OFFER A COMPELLING INCENTIVE.

Another way to be different – and to dramatically increase your chances of getting a sale as an affiliate – is to offer some kind of compelling incentive if someone buys the offer through YOUR referral link.  Whether it’s a special report or access to an audio recording, personalized consultation or advertising, a private training call or existing products and services, this can be a highly effective method of converting fence-setters into paying customers.

In order for it to work well, it must be UNIQUE (I.E.  You’re the only one making the offer) and USEFUL (I.E.  Something of great perceived value to the reader). 

Note:  Don’t have anything to offer?  Don’t worry!  There are many ways to easily obtain extra incentives:  conduct an interview, hire a ghostwriter to create articles / reports for you, buy reprint rights to other products, assemble a bunch of free articles and other resources into a private access site, etc.

5. LOOK FOR RESIDUAL OPPORTUNITIES.

Rather than exhaust your efforts on purchases that give you a one-time commission, why not make the most of your marketing by looking firstly for offers that pay out ONGOING monthly commissions for your referred sales?

There are many different residual income generating services such as membership sites (ranging from PT Cruisers to weight loss), stock photos and clipart, hosting, autoresponders, databases (from hiking trails to sermon outlines) online magazines and a variety of other subscription based opportunities that reward you with monthly recurring commissions.

While you definitely want a mix of types of affiliate programs to promote, your priority should be in identifying and promoting those services and programs that will pay you month after month, instead of only one time.

6. BUILD A SALES ARMY.

One of the biggest untapped sources of income in any list is that of “turning subscribers into partners”.  In other words, find those on your list who are interested in making money and provide them with training and materials to promote affiliate programs as well.

This has a two-fold advantage for YOU:

* First, if you find 2-tier affiliate programs, you can get your subscribers to join the program through your referral. Anytime they get a sale, you’ll earn a commission as well.  You effectively get free commissions from their effort.

* Secondly, you can use their efforts to build your own assets. For example:  If you provide them with a 10-page report to give away to promote their affiliate link, you can include a page in the report promoting YOUR list!  You effectively get free subscribers from their effort.

7. MONETIZE FOR MULTIPLE STREAMS.

As your own list continues to grow, you certainly want to diversify in your offerings.  (Not to the point of bombarding your list with offers every day of course!) 

* Promote other affiliate programs.
* Create your own products.
  (Even short $10 reports will earn profit!)
* Establish joint ventures.
* Co-author products.
* Cross promote.
* Conduct surveys.

There are MANY ways to make money from you list and keep your list growing, growing, growing!

Remember, it all comes down to:  starting, sustaining and strengthening relationships with subscribers.

And that’s how you make a fortune as an affiliate promoting other people’s products.

…………………….

Jimmy D. Brown is the author of “Affiliate Payrise”, teaching you a whopping 27 ways to increase your affiliate commissions! Tired of “tiny” commission checks?  Grab your copy today at…
http://www.keries.com/payraise.php

Enjoy

Keries