Do You Buy the Product or the Dream?

Daily I receive emails telling me how easy it is to make money using the Internet. All I have to do is hit the download now button and put an amount of money usually ending the numeral seven in to a payment processor such as PayPal. Lightning fast the product is digitally delivered to me and within fifteen minutes I could be making money.

Unfortunately these professionally written sales letters have more to do with psychology and how to get people to buy rather than the actual product itself. They have a high probability of being written by a professional copywriter rather than someone that has actually tested or used the product being promoted. Most of the people promoting these products commonly called affiliates have not used or tested the products. Most have little interest in the product itself as to them it is just another product to sell and make money.

So why do we buy these products? We all want to make money online. Most of us have been looking for the “secret ingredient” to allow us to make money on-line. What is this secret ingredient everyone is looking for? Basically it is how to make money with little or no effort.

How are we sold this “magic potion”? We are presented with pictures of enormous mansions, shiny new cars and luxurious holidays. Add to this mix lots of screen shots of bank account details of money most of us only dream of and before you know you are being sold the hope of making money on-line and not the actual product. So, by the time we reach the “download now” button, we buy the product hoping that it is that Holy Grail we are so desperately seeking.

Does the Holy Grail of on-line money making exist? I for one have not found it and I very much doubt I ever will, but I have found clues to the next best thing and I am pursuing it with all of my energy!

The next time you are ready to push that “Buy Now!” button, remember that YOU are the secret ingredient, the “magic potion” and possibly the “HOLY GRAIL!

The next time the mansions, the shiny cars and the promise of “instant wealth become too much, e-mail me and I will talk you through the crisis!