Jun 28 2009 11:32 pm
Posted by Keries under Copywriting
The Importance of Writing Compelling Copy!
Thousands of books have been written on the subject of writing compelling sales copy and more are being manufactured daily.
This is undoubtedly a subject that most people have a difficult time to actually sit down and learn just the fundamentals of. And with good reason… it’s Real Work!
However, you will be astounded – if not outright floored – when you see how much per hour top sales copy writers are earning. Some earn as much as $30,000 for a single website sales copy.
People like Jo Han Mok, Henry Gold, Brett McFall and Alex Mandossian can easily command these prices because good sales copy can earn the website owners many more thousands in return through higher conversion rates.
Regardless of how good your product or service is, unless you can convince your potential customers of it’s value the battle is lost – along with countless buckets of profits.
Is your sales copy converting as you would like?
If it’s not, then start learing from the experts by starting your own private swap file of both on and off line sales copy that:
- Totally grabs you and compels you to get our your credit card to buy what is being offered, or…
- Leaves you with the impression that a chimpanzee could have created a better or superior sales copy!
The former is to inspire you to write your own compelling sales copy [not to plagiarize, of course]… while the latter is to inspire you to see all advertising in a whole new light.
Take some time each and every day to gain further mastery in copy writing. In as few as a few short months you’ll find yourself able to quickly and easily adapt to [and emulate] quite a number of different writing styles.
Furthermore, you will start to naturally pick ads and copy apart and ‘rebuild’ them… almost subconsciously.
Just imagine the untold profits you can make by increasing your conversion rate with compelling sales copy – not to mention the fact that you’ll be cultivating a high-paying,
in demand skill.
The best part however is the fact that you do not have to rely on someone else’s concept of ‘good’ copy – heck, you’ll be quickly designing your own in practically no time!
Enjoy
Keries
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